eGuide: Borderless PR

The traditional hub model for global Public Relations is outdated and not fit for purpose for #B2B #tech and #telecoms companies. It is an approach that is out of step with B2B organisations that themselves are not bound by territories and can offer global solutions to prospects. In the era of cloud and global digital transformation, a siloed and complicated approach to PR no longer matches the needs of B2B organisations.

In our latest eGuide ‘Borderless PR: Accelerating global sales, creating momentum and communicating innovation with Public Relations built for B2B technology and telecoms organisations’, we outline why B2B tech and telecoms brands should adopt #BorderlessPR to meet their objectives, grow internationally and communicate their innovations to their target audiences effectively.

The eGuide includes:

• The case for B2Bs to ditch the traditional hub model and embrace #BorderlessPR
• What the new media landscape means for #PublicRelations
• Managing #PR budgets and increasing return-on-investment
• How to create accelerated momentum & communicate #innovation

Download our eGuide to learn why your B2B tech or telco brand should adopt the #BorderlessPR approach today: https://bit.ly/3abwBgR